Are you visiting a b2b event soon? Learn how to make the most of b2b events and how you can promote your...
If you want to stand out at your next event, you need to show something they’ve never seen before! Partner with UCON to get a custom exhibition stand design with Maximum Impact and tailored to best represent your Brand, Products or Service.
UCON Exhibitions has helped hundreds of companies all over Australia turn heads and start conversations. Our custom stand designs inject life and flavour into your booth, so you get the most value out of your event. We get results for our clients by marrying years of design with our rich knowledge of B2B marketing. In short, we know what works and what doesn’t. Exhibitions are a complex beast, but we have been in the industry for years and making sure everything happens on time has become second nature to us; therefore, the way we work is to make it simple for you while we handle the nitty-gritty. Besides, you have more important things to figure out, which is fine-tuning your pitch, so once your clients visit your stand, you will know exactly what to do. Preparation is key.
This type of stand is where the shape, form and finishes are defined by your brand. It fully integrates architectural structures and other unique features into an exclusive stand design purposely built to truly express your brand and convey a message to your audience. The goal is to provide your visitors with a unique visual experience to be remembered; this is further enhanced by incorporating an abundance of illumination and high tech features.
A modern stand design is a custom stand that focuses on simplicity and results in a very clean and sleek design. There are no aggressive architectural elements. This promotes a welcoming environment that encourages people to explore your stand (perfect for building trust with your clients). The subtle visual appearance will, at the same time, provide your visitors with a sense of professionalism as they will see you are not here to be glamourous but to discuss business and keep things nice and simple.
Sustainable stand design focuses on materials and finishes that highlight brand values (this works very well for businesses who are eco-friendly with their products and have a core emphasis on maintaining that pledge to keep all things natural). These stands will typically incorporate live plants and natural timber to focus on raw materials. The more integrated you can make it, the more natural it will look as it seamlessly merges with your environmentally friendly brand.
A functional stand design prioritises function first over form. Examples of this could include a proper product presentation setup or technical requirements that ensure your products function properly – ensuring these critical components are integrated into the booth first before any shapes or forms are considered. Other factors could include you wanting this booth to stand the test of time and be able to reuse it at multiple events per year; the solution will differ once we understand your core requirements, so your booth is ultimately built-for-purpose.
Hybrid stand design involves combining two or more booth styles into one; perhaps your focus is on a modern feel, and you want to include sustainable elements to soften up the hard edges of your stand. It could also be combining a functional and modern booth style together, some compromises will need to be made, but it is all achievable and will depend on how you want your business to be viewed by your audience.
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Tell us more about your project and we will provide you with visuals and prices, wrapped into a custom proposal for your brand.